Thursday, November 3, 2011
If you already use Google AdSense on your pages, of course, feels the need to generate traffic in some ways even more to your website, which in turn will translate to more AdSense click and a higher income.
But who are you doing? Well, the main way you will see the visitors to your website (other then using AdWords, which is driven too) is to use some techniques to have search engines send more and more users towards your page, with a good ranking in search results for topics that interest you.
Believe it or not this is a technique, better known as search engine optimization or simply SEO. So here are some 'tips that come handy under your belt every amateur or professional optimizer.
The first thing you need to take care of is the actual source code and the page layout. It should be kept as simple as possible. The problem comes when AdSense and the search engines are beginning to have problems to extract the most relevant keywords on your site, because the layout is too complex.
Secondly, try to have each one of your pages target only one specific theme. This method is much easier for them to get indexed properly and for the AdSense ads must be consistent with the content of the site.
Also, try not to include too many hyperlinks in the page as well. It also means you should try not to use too many AdSense ads on your pages either.
If there are some keywords that you want to target, make sure the word you want to achieve is in the title, in the first paragraph and in the name of the file. While you're at it you might want to make sure the word spring in the last paragraph of the page.
And, of course, is essential for the content to have original content and interesting. How do you do this? Well the easiest way to do this is to find something you're really passionate about. In this way, providing a great effort is necessary to have a great page quite fast.
If the content you use on your website in the public domain (which is highly discouraged) make sure that at least give a title, and add an opening and closing paragraphs of your own.
It takes a little 'time, but if, after waiting, you still can not find the page at the top, you should try to rewrite the title and the first and last. It does not take much, often just changing a few words will give the right results.
And of course there is the use of key tools that can help you find some good keywords to include in your page that will direct visitors to your site even more.
So, are about the basic techniques for the optimization of search engines. You can find a lot of tools to assist you in doing this, and, of course, Google is a great place to find it.
Eventually, you'll find that SEO is a complex topic, and entire books have been written on the subject as well. You may find that you have a lot of optimization you need to do to get more and more visitors for your site and click on the banner of their precious AdSense.
Tuesday, November 1, 2011
After using AdSense for a while 'you should have started to wonder if there is anything you can do to improve your AdSense based earnings. But before I continue to experiment with this setting and you must understand some things about the position.
The first thing to know is that there is a universal that is guaranteed to increase your income. That said, the part above about the experiment is intended to be taken literally. You should try the configuration you can find a solution with the greatest benefit.
But, of course certain places usually work better than others. Of course, Google recognizes this and publish a "heat map" of how much revenue ads placed in certain parts of the page you can take. Often the best way to experience one can find, what suits the sub conscious mind of your audience.
In general, the most profitable ads are placed in the main content, generally right on it. But this does not mean that the rules and there are some exceptions to it. An exception is known to have a news site or something similar to the new site.
If this is your case, you often find that you generate more revenue by placing your ad at the bottom of the content, just before the comments started. This is because users finish reading a story, have a short period of time that are looking for something more to do. And you can offer something that the AdSense ads.
Also, put an ad on the left side of the page seems to work better almost all the time. Of course, this is logical because the texts are generally written from left to right (unless they come from certain countries where it is vice versa).
People finish the sentence and return their eyes to the left position, which means they have a greater chance of seeing your ads.
In addition, there is little more then just a visual advertising in the right place. If you have more than one ad where they have to worry about code as well. And there are good reasons for this concern.
AdSense fills the ads to find the well. This means that if you first add-in code is not the one generating the highest income, you will start to lose money rather than improving.
This is because if AdSense ads no longer have 'that will complement your space with public service ads or just leave it blank altogether. This means that if you're lucky, you might end up with the better position you do not have any announcement at all good. To supplement your income
There are other problems with how many ads should you place on your site. The problem is that if you have too much, rather than generating more income, you will have a lower percentage of clicks, visitors tend not to follow the publication of these places are redundant.
You need to constantly monitor how users interact with the site. Keep an eye on where visitors can see your site again. Usually this is the place where you want to use your first ad. Try also to put ads in annoying positions as being able to guarantee a lower click-through rate.
Of course, you always have ads that blend with the contents and in general do not make the presence of visitors on your site unpleasant. The key is to provide a pleasant experience for visitors, in addition to generating revenues from their exploration.
And again, ultimately, more revenue will be obtained through many experiments. Be sure to use AdSense channels feature and be looking for how to do some ads on your pages, changing positions to better fit your income.
Saturday, October 29, 2011
If you look at Google's AdSense program you need to ask what can be done by a program like that, and you may think you can not make as much as possible from traditional advertising schemes.
Google, of course, save a lot of secrets about how much AdWords advertisers pay per each click directed to their site and the same goes for those owners of AdSense banner on their site.
Although there is nothing official, rumors circulate on the Internet concerning the amount of cash a website can earn by using AdSense. And many people (illegally) disclose how much they have done with AdSense. There are stories of people raising over one thousand dollars per month using AdSense.
There are also stories of people exceeding $ 100,000.00 per month, but it is rather difficult to believe the stories. The truth is that if you have a small website and you just want to support himself, and did not want to reach in your pocket for its maintenance costs you can probably do this with AdSense.
AdSense is also very good for those who host a lot of pages. Even if the pages that do not generate much traffic individually, every number of clicks and you can get a lot of money this way. It just goes to show that sometimes the amount of quality.
We do not know how much money you make by using Google AdSense, but you can sort of say to yourself, before you start, taking into account several things.
First, is the number of visits you get every day. Although there is no way to estimate precisely on this, it is usually possible to make a safe assumption that if you have a lot of clicks per day you can make good money.
Moreover, it depends on what exactly your site is about. If your site is about anything popular (music, sex, whatever) is definitely a lot of banner clicks. Has a coefficient associated with them, called the CTR (click through ratio).
Basically, what is translated is that if most of your site visitors click the ads will generate more money. And the best way to do this is to have some popular content on your site, providing users with a direct link with the popular items.
Then of course there is the position and the number of ads on your website. Even if you do not want to overdo it, having many links undoubtedly generate more income for you as a webmaster. But I do not think that if you just add a lot of ads in an important part of your site, visitors could always just skip them (and be assured that many do just that).
There is something between art and science to the placement of ads. People generally look in certain places and never saw anyone else, and learn about an author of this site and / or webmaster can do much to increase earnings with AdSense.
All in all, the amount of money you make with AdSense depends on many factors. But if you have a site with interesting content and / or many pages, and if you see a constantly large amount of traffic every day, you can bet you'll make lots of money with AdSense.
Even if they are not in the above categories, AdSense is still worth using because there are very little problems to configure it, and can often help to financially support the site, while a nice bonus to get through the post at the end of the month.
Wednesday, October 26, 2011
Since Google has had the idea of a teacher who is AdSense, the web has changed in many ways no one would ever suspect. Some of these are good changes others are not.
This is a small exploration of how a brilliant marketing scheme has taken the web by storm. It is with the changes advertisers and publishers and even website visitors have undergone ever since AdSense has become a daily part of our lives online.
Even before AdSense came out a lot of people advertising through AdWords. This ensures a lot of publicity through getting your site listed first in Google search terms. It takes a lot of pain and price of SEO and a large amount of time you have to wait until it ends up on top. He made launching a website a realistic immediate profitability, rather than long-term strategy with no immediate return.
Through the use of AdSense, the possibility seems to place your ads on almost all sites on the Internet that has something that reminds your company is all about. It is for this reason that AdSense has brought a new sense of advertising on the Internet. Before PPC poorly ranked web pages had to advertise online to get early exposure to the real.
Companies no longer have to hire expensive professionals to create extremely elaborate advertising campaigns. No high cost for your ads on sites that you should look in person.
All you have to do is come up with some words that mean for your business, registered with Google AdWords and let Google take care of the rest of the equation. Although it requires day to day management automation saves significant time for advertisers.
Of course, perhaps the biggest change in the way the Internet works due to AdSense publishers from the point of view. Whereas one would have had to jump through hoops to get a lot of websites, even if the same media now people are making a fortune from their website. This leads to motivation for content, and resources for web surfers.
This usually means that the editors of the site should be more worried about what the content located on their site, and the overall way their pages look rather than interested in maintaining the economic viability of a specific site. Although time is invested in adsense, a large capital investment is not.
It is no surprise that the phenomenon exploded when AdSense blog has released a few years ago. Anyone can write a page on the subject that you like and make a living out of it through AdSense.
And thirdly, we can not ignore the impact AdSense has had more than casual web surfers every day. While people used to notice the banner is not at all (which is psychologically a very interesting thing to observe) the situation is completely different for text ads.
People today will mark the end of an ad sponsored. Why? Well because the whole setup you feel confident for the advertiser. People do not ignore a text ad as easily as doing graphic banners.
One thing to note is that graphical banners have become even less favorable at this time. This is because many people are walking by affiliate networks like AdSense.
Of course, there are negative effects as well, with people who make websites only for AdSense run on them and just as well, with the phenomenon of 'click fraud', people creating artificial clicks for various reasons.
But Google will not try to control this behavior, and not really to blame for the actions of these '. All in all Google AdSense is changing the way the Internet works and is mostly in a good way.
Now those with ideas can write them, and make money from them. Who is searching for content can be more simple, and those who seek to attract a customer can do it in a targeted manner. Adsense has changed internet, supporting the economic interests of businesses, consumers and utilities.
Tuesday, October 25, 2011
When the pay per click advertising with Google offers two large poster options. The ads in search results, advertising in websites content or even many choose to do both. Advertising in search means that results are displayed in Google searches and distributors search results. Google content advertising applies to those sites that choose to incorporate "Adsense" into their websites. As adsense rapidly expands, it can now be seen on millions of web pages on the web. However, many advertisers are shunning this ad only support research findings.
There are several reasons for this, and the first is trust. This was the result of smaller sites, up to adsense empire has chosen to start the click fraud. Although this is a problem in research is much less dominant. Those who commit fraud Click on search for those who seek to undermine a competitor's ROI. With Adsense the same applies, along with the web site owner looking to increase its revenue with similar tactics.
Another reason why website owners who choose to exit the market with content is the motivation of the buyer when it's on a website. Someone who is on a different site, but advertisers might be there for entirely different reasons. For example a website discussing the disadvantages of Adsense, would actually return to their ad selling "Adsense Websites" for example. People can click on it, but they are unlikely to buy after reading a negative review. Another reason could be that the person on the adsense website was actually looking for what the color palette used. So people will not find ads that are relevant, but can click on these ads in a free treatment.
Although many of those who refuse advertising content, there are still those who feel provides a similar ROI to search. The reason for this can be found through the fact that more and more advertisers are only choosing search. When this occurs the advertiser has less competition so the prices of the word reduce. Advertisers are also finding a good ROI from publisher's websites who decide to actively promote the services of advertisers in their content. An example of this can be achieved by when someone is discussing printing services, and actually directly recommends services advertiser. This is a positive step for both publishers and advertisers, and a good way for publishers to move forward. Despite this, publishers still have to remember not to be too obvious in doing this, or experienced buyers will definitely calculate the publisher's intentions.
Another reason why advertisers are opting for content is to increase their size, but can also be done on other search engines. But the reality that there are still those who choose content advertising should choose the Google Adsense network. And 'regulated far and above yahoo and availability, while other networks than publishers means that advertisers will benefit from being able to spread their message through a variety of sites.
Despite Adsense being the best PPC content distributor, certainly not compared to search for advertisers. Looking for a guide to higher quality, more regulated and less fraud. This has seen advertisers consistently choose search over content. However, these advertisers should always test adsense and see if you can provide the ROI they are looking for. Some advertisers say that content provides better results than searching for their business. It varies, but generally still looking for the King for PPC advertisers.
Monday, October 24, 2011
A very important factor in the rapid adoption of AdSense is that it was very easy for publishers to get ads on their site as quickly as possible.
Integrating AdSense on your site only takes a few minutes, and you could be on the road with one or more well-integrated AdSense ads.
The first thing you need to do is go to http://www.google.com/adsense and either apply or log in to your account and password. Here is a page that presents the terms and conditions of Google AdSense you must accept to proceed.
You'll be presented with a report page that you can use to get detailed status on how your AdSense ads are doing. This can improve site content and layout to maximize your AdSense earnings.
At the top of the page, you also have a link to the configuration in which you can generate the code to be inserted in your site for AdSense banner on your page.
You can use AdSense for text (in words), use the search box or with referrals. Your choice between these options depends on how users navigate your site.
Finally, there is the 'Accounts' tab, which allows you to manage your account information, payment and tax information.
To add a text ad on your site, return to the "AdSense Setup" and click on the link "AdSense for content". Make sure you have cookies enabled in your browser.
You can make a choice between ad units and link units. Contain text and or images concerning a certain site for the former each unit, most with detailed explanations, the latter only contain links to certain types.
Of course, it is rather difficult to know which type you have to use so you have to experiment with both for a while 'before deciding.
You can also see an example of how the units look to the right of the page. However, you can only use three ad units and one link unit on a particular page. It is believed to be a step which Google takes for quality control.
The next step is to choose the format and add color. In practice, you can choose the color palette you choose with Google offering some of your own if you do not have the time or expertise to create one. You can always see how the palette will look with the help of examples. What works best in terms of appearance and revenues will vary with the feel, look and content of a website.
However, your ad formats are limited to a choice of eleven formats. There is an "Ad Formats" link that takes you to a page that lets you see all this in action so you can decide which one suits your site. Sometimes the most intrusive, does not work, however, better yet, this can vary from site to site.
After you finish with customization, you can click "Continue" at the bottom of the page.
You can then copy and paste into your pages directly. If you use dynamic pages, you should put this code in your template so as to ensure that it will be displayed on every page of your website. Some advertisers choose not to display Adsense on every page, and this is understandable. An example of this is a company that has adsense, may also have terms and conditions which will inevitably provide legal resources that may be considered inappropriate.
What then remains for you to do is get content on the page (if you have not already). Google AdSense crawlers will soon visit your site, make sure that the ads displayed are relevant to the content of your site.
And it's all done. For a simple page this should really matter of minutes, which is precisely what makes AdSense the choice for so many people. Despite the rapid, mass appeal is also the best. Through the most popular, advertisers and publishers together to see Adsense and Adwords as a natural choice for first.
Tuesday, October 18, 2011
If you're using AdWords or AdSense you must have heard of a practice that appears at the bottom of the computer called "click fraud". But what exactly is click fraud and how to do?
Well AdSense uses a payment mechanism that awards a sum of money to a publisher (someone who holds an AdSense banner on their page) every time someone clicks on the banner said. So, click fraud is an attempt to have people click on ads just so they could get a higher income.
There are people prepared for the sole purpose of fooling the site generates revenue through the Google AdSense program. These users achieve an incredible amount of click through methods, some complex and sophisticated and some basic and simple.
One of the most complex is through the use of so-called "hitbots". These are automated programs that mimic AdSense banner by clicking on the link (there are some that actually click on the banner as well).
Google Adsense is not perfect protection schemes half and almost anyone can find the details of the passing of the protection mechanism, ironically just by doing a search on Google.
Another way, the simplest method is to hire more people in poor countries to click on a link on your site. This means that these people actually sit all day and just click a link so you can get lucky. They come from very poor countries like India, and are ready to do so only $ 0.50 per hour.
Of course, there is a problem with this mechanism. Once Google receives a large number of clicks from an address, and sites that have AdSense banner will be banned, and illegal behavior might even get the fraudster sued.
To avoid this, many people use a large number of proxy servers for the purpose of clicking. These are basically trojans, located on computers around the world (though mostly in the U.S.). What was even more frightening is that the clicks appear to come from a real computer, so the fraud is very difficult to detect.
And I do not think that this occurs only in isolated cases. There are many illegal activities in this area.
Although there are so many companies search engine does not increase their security, with programs such as AdSense, such criminal behavior could become more become more destructive.
Google has very strict policy regarding click fraud, and sued them using techniques such as in the past. But while the giant search engine does its best to minimize the risk of click fraud there must be room to improve a lot.
It is estimated that over 20% of clicks that AdSense is made to follow the links just to get money from people who pay for advertising. Some people believe that the number of click fraud to become twice as large.
There are many ways more involving click fraud, such as groups of AdSense publishers clicking each other (referred to as "clicking rings", or spamming people so they click on this link.
Despite Google still holding click fraud on a leash, the phenomenon is certainly raising concerns for AdWords advertisers, but despite this advertising with Google AdSense still remains more profitable for advertisers, in contrast to the traditional scheme of publicity targeted.
There are several ways to protect against such schemes and all advertisers should be savvy enough to employ them. Many advertisers choose to avoid the content network all together for fear of click fraud.